Press Release

Proven Industry Veterans Launch New Business, Association Media Partners

ashin March 2nd, 2012

FOR IMMEDIATE RELEASE

 

—New Company Focuses on Media Strategies that Drive Audience Engagement, Revenue for Associations and Non-Profits—

 

Denver, Colo., March 2, 2012 — Four industry veterans with more than eight decades of combined experience in the for-profit b-to-b publishing world have launched Association Media Partners (AMP). An innovative professional services firm, AMP was built to help associations and non-profits better engage audiences, generate revenue, and stay relevant.

 

Headquartered in Denver, Colorado, AMP provides associations with sales and media management solutions, online digital strategies, and print and distribution savings. The company is led by an experienced executive management team that includes Laura Fallbach, Betsy Kominsky, Amy Korb, and Joe Haddock. The team has extensive experience in launching and relaunching, multi-million dollar media product lines, in addition to an unparalleled knowledge of how different media platforms work together to unlock potential.

 

“We’ve all worked together in the for-profit arena, very successfully, for years.  The reason we were so driven to come back together is that each of us has a very specific skill set that enhances, and leverages off of, the others.   As we researched the needs of associations and non-profits it all came together quickly – the idea that we could build a unique and powerful team to more effectively bridge the technology gap, generate revenue and attract new members for our clients.  Our combined skill set and track record of success is our unique value proposition,” stated Betsy Kominsky.

 

AMP clients receive access to proven strategies that work to create community and better connect associations to audience and revenue. AMP also saves their clients money by analyzing and streamlining print production and distribution costs.

 

Across multiple industry verticals – from finance to healthcare to manufacturing – AMP helps associations and non-profits successfully navigate today’s challenges, and ultimately achieve greater member engagement and revenues. For more information about AMP and its revenue-generating strategies, visit www.associationmediapartners.com.

 

About Association Media Partners

Association Media Partners (AMP) serves leading associations, non-profits and universities in the race for relevancy, revenue and membership growth.  A team of strategic media specialists with offices in Denver, Colorado, AMP’s staff is passionate about helping their clients succeed by providing “for profit” sales and media management solutions, online digital strategies and print and distribution savings. For more information, visit www.associationmediapartners.com.